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As any traditional frame company, you can purchase high quality eyewear at wholesale price.

The Difference is your bottom line!  Profits not Revenue!


As any traditional frame company, you can purchase high quality eyewear at wholesale price.

The Difference is your bottom line!

Profits not Revenue!

We find that the most successful launches start with the Doctor/Owner working directly with Hometown.

Crafting an implementation plan for their practice that consists of these 3 phases:

Getting your office managers involved 

Let them understand the profit motivations

Together get your front line staff involved, show them the benefits to you and them.  

Let us educate your front line staff on products.

If you're going to change your profit margins, you need to change the buying process.

Changing from emotional buying practices to data driven results is a big step, but creates great rewards.


Unbranded

Frames from EyeClub are the most versatile of the collections. 

  • Create a House Brand
  • Use as a Budget Board
  • Use to instate an extended warranty program.  Ask us how.program.  Ask us how.

Everyday niche brand Frames

Revv and Erios.  This is for the fashion conscious patient that wants the up to date trends.

Emerging web based brands featuring the latest trends in apparel.

Branded

Current styles 

  • Factory overruns
  • Use for special collections
  • New styles not discontinued
  • Moves from Revenue to Profit

Ultra Luxury  Frames

Nash Classic Eyewear:  The frames in this collection are made of Titaniums, Mazzucchelli Acetates, and Stainless Steele hinges.  They are made using "old world" techniques to bring the luster and durability of each material to its final desired look.

And  Finally Closeouts

These are frames that are being liquidated. No warranty.but Great frames at great Value!

These are great for low end insurances, State programs, etc.

Email -rob@hometownoptical.org

Text - 1-615-818-2132